How to Create an Honest and Transparent Employee Value Proposition
One of the best pieces of advice I received when I started working in tech was from a senior recruiter at Twitter, who told me that one of the first things I should do was create an Employee Value...
View ArticleTransactional Email Hall of Fame and Hall of Shame – December 2018
Happy New Year! Welcome to the final Email Hall of Fame / Hall of Shame of 2018, highlighting some the best and worst transactional and triggered emails for December. This month’s selection features...
View ArticleHow to Interview at a Tech Startup
As a job seeker, it can be easy to look at the interview as a one-sided process, where a company is deciding if you’re a good fit for their role. But an interview is also a chance for you to evaluate...
View ArticleHow to Boost B2B Email Outreach with AI and Machine Learning
No one likes to leave money on the table, but many B2B marketers do it again and again with their email messaging. Every time a customer, existing or prospective, opens an email, it’s an opportunity....
View ArticleThe Importance of Effective Onboarding to New-Hire Success
No matter how old someone is, starting a new job can feel a lot like the first day at a new school, with all the anxiety associated with adjusting to new surroundings, new people, and new situations....
View ArticleBuilding a scalable GraphQL server, with lessons from OData
GraphQL is awesome for clients GraphQL offers a lot of power and flexibility to the API consumer. For example, the following query will fetch a list of users along with their id, email, and group: {...
View ArticleTransactional Email Hall of Fame and Hall of Shame – January 2019
Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Warby Parker, PayPal,...
View ArticleTransactional Email Hall of Fame and Hall of Shame – January 2019
Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Warby Parker, PayPal,...
View ArticleHow to Build a Code of Conduct
When I first joined Dyspatch, back in 2015, we had 10 employees. Our small size made it easy to communicate expectations across the company. Our definition of ‘team’ was pretty fast and loose, we had a...
View ArticleThe Disconnect Between Loyalty Programs, Apps, and Emails
As the old saying has it,“Strategy without execution is hallucination.” This is precisely why efforts to improve customer experience can be hit or miss. Despite all their talk about personalization...
View ArticlePulling the Trigger with Transactional Emails: Email Triggers in your...
This guest post comes from our friends at Mailgun, the email service built by and for developers. Mailgun integrates beautifully with Dyspatch, empowering seamless collaboration between developers and...
View ArticleTransactional Email Hall of Fame and Hall of Shame – February 2019
Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Bank of America,...
View ArticleShould You Build It? An In-House Solution vs. Dyspatch
I’ve been working in product for a decade and I have yet to work in a company that had a scalable and effective transactional email management process. Transactional emails are the emails your users...
View ArticleDigital Receipts: How to Bridge Offline and Online Interactions
Anyone who has stepped away from their devices long enough to make a purchase at a physical store recently has likely witnessed a growing trend — retailers who offer in-store customers an email...
View ArticleHow to Prioritize Localization in 7 Steps
When it comes to marketing personalization, the little things can mean a lot. An Uber email that thanks you for ‘Your Sunday afternoon ride with Uber’ will backfire if the ride actually happened on...
View ArticleTransactional Email Hall of Fame and Hall of Shame – March 2019
Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Honda, Amazon, FedEx,...
View ArticleHow to Fuel Personalization with Loyalty Data
In this guest post on Oracle’s Modern Marketing Blog, Dyspatch CEO Matt Harris discusses the importance of integrating loyalty program data with other data points to optimize personalization. Recent...
View ArticleTransactional Email Hall of Fame and Hall of Shame – March 2019
Welcome to our monthly Email Hall of Fame / Hall of Shame, highlighting some the best and worst transactional and triggered emails. This month’s selection features emails from Honda, Amazon, FedEx,...
View ArticleEmail Evolution: The Modern Transactional Email Workflow
By Matt Harris Back in the early days of the internet, transactional emails were hard-coded into backend systems, where a customer’s action would trigger a send. A purchase, for instance, would...
View ArticleBattlesnake 2019: The Next Battlesnake Legends
By Ashley Forseille, Operations Coordinator at Dyspatch The fifth annual Victoria Battlesnake Tournament took place a few weeks ago, on March 2, 2019, at the Victoria Conference Centre. Over 800...
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